Yannis Zand
Entrepreneur, Cosmetic Formulator & Beauty Brand Architect
I help businesses & individuals to bring their ideas to life, and I love what I do.
Hi, I help turn beauty brand dreams into reality.
With 20+ years in the cosmetic and skincare industry, I combine strategy, creativity, and cutting-edge product development to take your idea from a sketch on paper to a product in the hands of your customers. Whether you’re starting fresh or scaling globally, I’ll guide you every step of the way.
What I Do
From defining your vision to crafting a brand identity that resonates with your audience, I help you build a brand that stands out in a crowded market.
Access world-class manufacturing, R&D labs, and packaging innovation to create high-quality, market-ready products that wow customers.
From packaging to digital campaigns, I help you launch with impact and position your brand for long-term growth.
Some of My Clients
Why Clients Work With Me
I see the big picture and the fine details. From supply chain to storytelling, I understand how each piece fits.
I blend industry knowledge with technology and marketing trends to create brands that connect deeply with customers.
My software engineering background gives me a real edge in media and marketing.
With access to top-tier manufacturers, R&D labs, and packaging suppliers, I bring you the tools and expertise needed to compete on a global scale.
My journey began with code, I was a teenage Olympiad gold medalist in Computer Science and later earned my degree in Software Engineering. Over the years, I expanded my skills into design, marketing, filmmaking, and entrepreneurship, launching and scaling multiple ventures across the UAE, Turkey, Germany, China, Malaysia, and now Canada.
Today, I serve as the Regional Director of Enox Global Holding Inc., a multinational beauty conglomerate with operations across North America, Europe, and Asia. I lead the creation of new beauty brands from concept to shelf, overseeing everything from product ideation, R&D, and packaging to content strategy, media production, and go-to-market execution.
Whether I’m designing a skincare line, directing a video shoot, or building a brand identity from scratch, I thrive at the intersection of creativity, strategy, and innovation.
If you’re passionate about beauty, innovation, and storytelling.
let’s connect.
The Modern Beauty Empire: From Dream to Shelf
The Ultimate Guide to Building a Best-Selling Cosmetic Brand. The Science, Art, and Strategy of Launching Your Iconic Cosmetic, Makeup & Beauty Line.
There are plenty of YouTube videos about “starting a beauty line,” and tons of inspiration posts online.
But what about the real process? The behind-the-scenes? The paperwork? The testing, the branding, the logistics, the manufacturing, the launch plan?
Most creators don’t fail because they’re not passionate. They fail because they didn’t know what they didn’t know.
So, I wrote the book I wish someone gave me when I was starting out.
